Velvet channel’s The Best of Hollywood: A Tribute Exhibit, now on its third installment, was held at the Archaeology wing of the Power Plant mall of Rockwell and attended by the most sought-after celebrities and prominent personalities in the world of fashion and entertainment. The event was the second leg – the first being the exclusive screening of the Natalie Portman-starrer Black Swan – in the channel’s events to usher in the live telecast and complete coverage of the 83rd Academy Awards hosted by James Franco and Anne Hathaway on February 28,Monday.

The one-of-a-kind exhibit challenged fifteen creative teams to present their interpretations on assigned Hollywood films to produce fashion editorial-like photos. Velvet gathered top photographers and assigned to each of them a Hollywood movie that has made an impact in fashion and style. These experts behind the shutters chose their team of stylists and make-up artists/hair stylists. Their creative collaboration transformed celebrities like Bea Alonzo, Heart Evangelista, Diego Mapa, Tessa Prieto-Valdes, Kim Chiu, Mia Ayesa, Diego Castillo, Megan Young, Lance Howard, Daniel Matsunaga, Fabio Ide, Hideo Muraoka, Deny Barros, Rich Herrera & Rich Hardin, Empress Schuck, Anton del Rosario & Christopher Camcam of the Philippine Azkals, Mai Kauffman, Rocio Olbes, Vania Romoff, Bianca Roque, Robby Carmona, Erik Cua, Stephen Ku, Mitch Malli, GP Reyes, Zsazsa Padilla, Julia Montes, Dennis Trillo, Jewel Mische and John Lloyd Cruz into fashion/movie icons inspired by a character or characters from their assigned award winning movie.

The celebrities and creative teams had the time of their lives as they teamed up to capture larger than life stills from these Hollywood gems. “I am having so much fun! This is my first time to participate in the Velvet exhibit,” said Bea Alonzo in her photo shoot recently held in Manila.

In 2009, Velvet’s Tribute to the Oscars grand prize winner was Diether Ocampo as Don Vito Corleone created by their team composed of Paolo Pineda, Bea Constantino, Omar Ermita and Ricky Diokno. Last year’s was Jericho Rosales and Maricar Reyes’ photo as Rick Blaine and Ilsa Lund with their creative team composed of Ria Regino, Kat Cruz and RB Chanco. This year, the following winners were awarded:

Awards:

Best Photograph- GOLD (bagged P175,000)
Creative team: Featuring JOHN LLOYD CRUZ; Photography by XANDER ANGELES; Styling by MATT GOZUM; Makeup by CHA CUYONG

Best Photograph-SILVER (bagged P125,000)
Creative Team: Featuring JEWEL MISCHE; Photography by RIA REGINO; Styling by REX ATIENZA; Makeup by RB CHANCO; Hair by FELICITY SON

Best Photograph- BRONZE (bagged P75,000)
Creative Team: Featuring KIM CHIU; Photography by MIGUEL MIRANDA; Styling by PATRICK GALANG; Makeup by LILIAN YEUNG; Hair by APRIEL SEGUIN

People’s Choice Award
Creative team: Featuring MIA AYESA & DIEGO CASTILLO; Photography by PHILIP SISON; Styling by FERDI SALVADOR; Makeup by BIANCA VALERIO; Hair by BORGE ALOBA

Special Awards:
Special Citation for Photography- Ria Regino 
Special Citation for Styling- Patrick Galang
Special Citation for Makeup- Cathy Cantada-Dizon 
Special Citation for Production Design- Creative Team: featuring ZSAZSA PADILLA; Photography by MILO SOGUECO; Styling by REX ATIENZA; Makeup by RB CHANCO; Hair by JEFFREY AROMIN

The Best of Hollywood: A Tribute Exhibit can be viewed by the public at the Archaeology wing of the Power Plant Mall until March 3, 2011. These exhibit photos will be published in the April 2011 issue of Metro magazine. 

Velvet will also air the Oscars Red Carpet Live, a prelude to the awarding ceremonies, an up to the minute coverage of the special event, from the highly anticipated arrival of stars to exciting happenings backstage. For this year, it will be hosted by none other than Robin Roberts, Tim Gunn, Krista Smith and Maria Menounos.

Which designers will the stars wear this year? Who will be candidates for the Best Dressed list? Gunn, the chief executive officer of Liz Claiborne Inc. and well known mentor on Project Runway, will provide answers. He will be manning the red carpet to interview celebrities and comment on their fashion choices. Gunn also hosted the arrivals show two years ago along with Roberts.

For this year, Roberts will be handling the pre-show stage, and will be conducting interviews with the nominees. Roberts, who is co-anchor of ABC’s Good Morning America, is a well-traveled journalist who was also a commentator and contributor in ESPN.

The Oscars Red Carpet Live will be followed by the main awards show. Catch the live telecast and complete coverage of The 83nd Academy Awards on the following schedules:

LIVE TELECAST FEB. 28

7am On The Red Carpet: The Arrivals

8am Oscars Red Carpet Live

9:30am The 83rd Annual Academy Awards

1pm E! After Party: The 2011 Academy Awards

PRIMETIME TELECAST FEB. 28

7pm On The Red Carpet: The Arrivals

8pm Oscars Red Carpet Live

9:30pm The 83rd Annual Academy Awards

12:30am E! After Party: The 2011 Academy Awards

OSCARS POST-SHOW MAR. 1

10pm On the Red Carpet: The Winners

FASHION POLICE: THE 2011 ACADEMY AWARDS

Mar. 3, 7:30pm

Mar. 4, 12mn & 2pm

WEEKEND TELECAST MAR. 5-6

4:30pm On The Red Carpet: The Arrivals

5:30pm Oscars Red Carpet Live

7pm The 83rd Annual Academy Awards

10pm E! After Party: The 2011 Academy Awards

11:30pm Fashion Police: The 2011 Academy Awards

12:30am On The Red Carpet: The Winners

SUNDAY MARATHON BLOCK MAR. 6

10am E! After Party: The 2011 Academy Awards

11:30am Fashion Police: The 2011 Academy Awards

1:30pm On The Red Carpet: The Winners

Velvet (SkyCable Channel 53), the country’s premium general entertainment channel, is available on SkyCable Platinum, SkyCable Gold, SkyCable Silver and other quality cable operators nationwide. Log on to www.velvetchannel.multiply.com for more details.

The 83rd Academy Awards will also be aired on free-to-air TV via ABS-CBN on Monday (Feb 28) at 10:30 am and a primetime telecast on Studio 23 on Tuesday (March 1) at 10:30 PM.

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