Every semester, the UP Junior Marketing Association (UP JMA) holds the ADHOC Major Event – the organization’s most prestigious social event and biggest income-generating project for its beneficiaries, the Kids Integrated Development Through Schooling (K.I.D.S.) Program and the UP JMA Scholarship Fund.

This semester, UP JMA invites you to enter the unknown, explore beyond the grasp of your senses, and embrace a new dimension as it takes the biggest college party in the Metro to a whole new level with ADHOC: Unveil Reality on February 26, Saturday at the World Trade Center Tent.

Everyone will be chasing bliss, a renewed experience surpassing time and space, and unveiling reality – the ADHOC reality. A dark tunnel will be greeting the partyphiles upon entrance A lights master will set the mood by synchronizing the pulsing lights perfectly with infectious, chart-topping R&B and Hip-Hop beats radiating from the elevated DJ booth at the center of the dance floor, while the most renowned MCs will hype up the crowd. Bars will be placed within the venue ensuring free-flowing drinks all night long. At midnight, fireworks will erupt from the stage, a spectacle of lights will radiate through the dance floor, and roaming cameras will capture the euphoria and project it live on the screens.

Visit www.facebook.com/upjmaadhoc or www.upjmaadhoc.com for more details. Tickets are available at all TicketNet outlets, Trinoma, Greenbelt 5 and Bonifacio High Street Branches of David and Goliath, and selected org partners at Php 250, pre-selling, and at the event itself for Php 300.

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