The new Levi’s 501 CT jeans has recently made denim history with its Philippine launch at Valkyrie, The Palace, Bonifacio Global City.

The reinvention of the the much loved Original 501 was launched in true Levi’s fashion.

 

Bright Lights

 

Firing up the Levi’s 501 CT launch is Grammy-nominated singer and composer Bright Lights, best known for her collaboration with some of today’s top DJs like Hardwell, Zedd, Benny Benasi, just to name a few.

Media friends, celebrities and influencers from fashion, music, art and other industry leaders were also spotted sporting their pair of 501 to suit their different styles. Spotted at the event were:

 

Bloggers Cher Lui Pio, Yuki Tansengco and Nikita Conwi

Bloggers Cher Lui Pio, Yuki Tansengco and Nikita Conwi

Blogger Desiree Lim

Blogger Desiree Lim

Blogger Nicole Aguinaldo

Blogger Nicole Aguinaldo

Blogger Vina Guerrero

Blogger Vina Guerrero

Kymberly Smith and Divine Smith

Kymberly Smith and Divine Smith

Niccolo Cosme, Gaby dela Merced and Karen Bordador

Andi Eigenmann, Bret Jackson and Gretchen Fullido

Andi Eigenmann, Bret Jackson and Gretchen Fullido

Miggy Chavez and girlfriend Isha Nolasco

Isha Nolasco and Miggy Chavez

Candy Magazine’s Erin Torrejon

Mega and Megastyle's editors Angelo de Cartagena and Cheska Atendido

Mega and Megastyle’s editors Angelo de Cartagena and Cheska Atendido

Metro Magazine's Lifestyle Editor Geolette Esguerra and husband Aurelio Icasiano

Metro Magazine’s Lifestyle Editor Geolette Esguerra and Aurelio Icasiano

TV Host Angel Jones

TV Host Angel Jones

Photographer Xander Angeles

Photographer Xander Angeles

Fabio Ide

Fabio Ide

JM Rodriguez

JM Rodriguez

 

 

First designed in 1944, the Levi’s 501 Original jeans have stood the test of time. From Marilyn Monroe to Rihanna, James Dean to Kurt Cobain, the undisputed iconic jeans have become a form of authentic self-expression and the ultimate do-anything, say-anything piece of clothing lived and loved by generations. A revamp of the most classic pair of jeans, you can now fashion your own personalized look with the new Levi’s 501 CT.

Delve into your own style and find your own Levi’s 501 CT. Customized and tapered by Levi’s. Inspired by you.

 

 


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